Botify

What is botify.com

Botify (accessible at botify.com) is an enterprise SEO platform that analyzes websites at scale to surface technical and content issues that affect organic search performance. The platform combines a large-scale crawler, log-file analysis, search-analytics integration, and a data warehouse approach so teams can see how search engines crawl and index a site, which pages perform, and where opportunities exist for optimization. Botify is designed primarily for in-house SEO teams at e-commerce sites, publishers, and enterprises with medium-to-large site footprints.

Botify centralizes multiple SEO data streams (site crawl, server logs, analytics, search console) into a unified model so problems can be diagnosed across the whole crawl-to-index lifecycle. This lets teams answer questions like which pages are crawled but not indexed, which templates are underperforming, and where internal linking could improve discovery. The product emphasizes large scale (hundreds of thousands to millions of pages) and workflow features that let SEO, engineering and content teams coordinate remediation work.

The vendor positions Botify for organizations that need robust technical SEO tooling plus clear operational reporting for stakeholders. Typical customers include commerce platforms with complex faceted navigation, news publishers with high page churn, and global enterprises that must measure crawl budget and indexation behavior across many subdomains and locales. For platform details and product documentation, review Botify’s platform overview on the Botify website: view Botify’s platform documentation (https://www.botify.com/platform).

Botify features

Botify groups its capabilities around large-scale crawling, indexability analysis, log file intelligence, content and performance analytics, and integrations to connect SEO data with analytics and data warehouses. Below are the main feature areas and how they address real SEO workflows.

What does botify.com do?

Botify crawls websites with a configurable, large-scale crawler that simulates search-engine behavior and captures HTTP status, redirects, canonical usage, hreflang links, structured data, page templates, and other on-page signals. It pairs crawl data with server logs to measure actual crawling patterns and connect crawler activity to specific pages and templates.

Botify also pulls in search analytics and click data from Google Search Console and analytics platforms so teams can link indexing and crawl data to organic traffic and conversions. The platform surfaces opportunities such as orphan pages, indexation gaps, duplicate content, thin content templates, slow pages, and problematic internal linking.

Additional workflow features include advanced filtering and segmentation, task and issue tracking for engineering handoffs, automated alerts, reporting dashboards, and exports for downstream BI. Botify’s user interface is oriented to make technical SEO findings actionable for engineers, SEO specialists, product managers, and content editors.

Botify pricing

Botify offers custom enterprise pricing for its solutions and does not publish standard per-seat plans on the public site. Pricing is typically quoted based on crawl volume, site size (number of unique URLs and subdomains), ingestion of logs and analytics, and the scope of integrations and services required. Check Botify’s current pricing information and enterprise options on the Botify pricing and plans page (https://www.botify.com/pricing).

Because Botify targets enterprise customers, most contracts include a combination of: a base platform fee, additional fees for high crawl volume or log processing, and optional professional services for implementation, training, and ongoing account support. Vendors in this segment commonly structure deals as annual agreements with onboarding and technical account management included.

If you need a ballpark for procurement planning, discuss scope with Botify sales; they will size the implementation based on your site’s page count, crawl frequency, required integrations (for example, BigQuery or Snowflake export), and desired SLAs. For enterprise buyers it is typical to request an ROI assessment based on organic revenue improvements, which Botify’s professional services team can provide during the sales process.

How much is botify.com per month

Botify offers custom monthly billing as part of enterprise contracts rather than a publicly published per-month list price. Monthly rates depend on contract terms, crawl capacity, and included services; your Botify sales representative can provide a tailored monthly or annual fee depending on needed features.

How much is botify.com per year

Botify uses annual enterprise contracts with customized pricing that reflect site scale and support levels. Annual commitments commonly include platform access, log ingestion allowances, training, and an implementation plan; the exact yearly fee is determined during the sales process.

How much is botify.com in general

Botify pricing is generally custom and tailored to enterprise needs. Prices vary widely because contracts are sized to the number of URLs, log-file volume, feature set, and professional services required. Organizations planning a procurement should prepare site metrics (URL counts, monthly crawl estimates, log-file size, required integrations) before contacting Botify sales to obtain an accurate quote.

What is Botify used for

Botify is used to diagnose and prioritize technical SEO and content issues on large sites. Teams use it to map crawl and indexation problems to specific templates, measure the impact of structural changes, and quantify crawl budget and discovery issues. The platform helps make decisions about redirect strategies, canonicalization, URL parameter handling, sitemap management, and hreflang configurations.

Botify is also used to measure the organic impact of content and structural changes by combining search console/analytics data with crawl and indexability signals. That lets teams identify underperforming templates, pages that rank but don’t convert, and opportunities to consolidate or rework page groups. SEO and product teams can use Botify to build prioritized roadmaps for engineering sprints and content audits.

Operationally, Botify supports cross-team workflows by surfacing issues in a format engineers can action (status codes, affected URLs, code snippets), and by tracking remediation and verification. Its integration options make it possible to export data into data warehouses for BI reporting and into ticketing systems to manage fixes.

Pros and cons of Botify

Pros:

• Deep technical analysis at scale: Botify’s crawler and log-file union lets teams connect crawl behavior with indexing and traffic outcomes, which is essential for large sites with complex routing or faceted navigation.
• Actionable prioritization: The platform categorizes issues by impact and discovery potential so teams can focus on fixes that will move organic metrics.
• Enterprise integrations: Native or supported connectors for Google Search Console, Google Analytics, Adobe Analytics, and data-warehouse exports enable enterprise reporting workflows.
• Professional services and onboarding: Botify typically provides account experts who help with configuration, KPI definition, and change verification for high-value implementations.

Cons:

• Enterprise focus and cost: Botify’s pricing model and implementation effort are optimized for medium-to-large websites; smaller teams or sites may find it expensive compared with lighter tools.
• Complexity: The depth of data and configuration options has a learning curve; teams without technical SEO experience may need professional services to get full value.
• Customization dependence: The most valuable reports often depend on custom segmentation and integrations, which requires resources to maintain and automate.

Botify free trial

Botify does not typically publish a self-serve free trial for its enterprise platform. Instead, prospective customers commonly receive a guided evaluation or proof-of-concept (POC) that includes a scoped crawl, sample log-file analysis, and an onboarding session with a technical consultant to demonstrate value on the customer’s domain. To request a trial or evaluation, reach out through Botify’s contact channels: explore Botify’s trial and demo options (https://www.botify.com/contact).

Is botify.com free

No, Botify is not free. The platform is sold as a paid enterprise solution with custom contracts typically including platform fees and optional professional services. Botify’s evaluation process is usually a scoped demo or POC rather than an open, long-term free tier.

Botify API

Botify exposes API interfaces and data export options that let teams extract crawl and analytics data for integration into business intelligence, reporting, or bespoke tooling. Common API and export patterns include export of crawl reports, lists of discovered issues, indexability status, and aggregated metrics by template or section. These exports enable scheduled ETL into data warehouses like BigQuery or Snowflake for downstream reporting.

The platform also supports webhooks and connector-based integrations with analytics suites and ticketing systems so issues discovered by Botify can be pushed into engineering workflows. For developers, Botify provides documentation and support to configure programmatic data pulls and to automate verification after fixes. For implementation details and API reference, consult Botify’s developer resources and integration documentation: review Botify’s API and integration guides (https://www.botify.com/platform).

10 Botify alternatives

• Screaming Frog — Desktop-based SEO spider used for mid-size crawls and quick site audits. Useful for local analysis and quick checks but limited by desktop resources for very large sites.
• DeepCrawl — Cloud-based enterprise crawler with comparable scale and technical auditing features; focused on site health and automated monitoring for large domains.
• OnCrawl — Technical SEO crawler and data platform that includes log analysis and data-science-style reporting for optimization and monitoring.
• Conductor — SEO and content platform that blends technical SEO with content performance insights and enterprise workflows.
• Ahrefs — Strong in backlink and organic keyword analysis; includes a site audit crawler suited for many SEO tasks though with different emphasis than Botify’s log-file and large-scale crawl union.
• SEMrush — Integrated SEO suite covering keyword research, site audits, and rank tracking; suitable for teams that want broad marketing features in one platform.
• Moz Pro — Provides site audits, rank tracking and keyword research with an emphasis on ease of use and reporting for small- to mid-size teams.
• ContentKing — Real-time SEO auditing and monitoring service that detects changes and indexing issues as they happen, with alerting and version history.
• BrightEdge — Enterprise content performance platform focused on SEO-driven revenue measurement and content optimization workflows.
• Botify (alternative modules) — For organizations already using partial Botify offerings, consider Botify modules or tailored implementations before moving platforms.

Paid alternatives to Botify

• DeepCrawl: Cloud crawler and automation for large sites with enterprise monitoring and reporting features. Good for teams that want a hosted crawling solution with flexible alerts.
• OnCrawl: Data-driven crawler with integrations to search console and analytics and strong reporting for technical SEO and content teams.
• Conductor: Combines SEO with content performance and workflow management for enterprise marketing teams that need integrated content insights.
• BrightEdge: Enterprise-grade platform focused on content performance and SEO-driven revenue measurement at scale.
• Screaming Frog (paid license): Desktop license for more frequent and extended crawling; widely used by consultants and in-house SEOs for detailed audits.
• Ahrefs (Site Audit): Paid suite including site audit, rank tracking, and backlink analysis suitable for marketing teams needing an all-in-one toolkit.

Open source alternatives to Botify

• Scrapy: A Python-based web-scraping framework that can be used to build custom crawlers and extract SEO signals; requires development resources to model SEO-specific reports.
• Apache Nutch: Open source web crawler capable of large-scale crawling; appropriate for teams that can build and maintain infrastructure to shape crawls for SEO insights.
• Heritrix: An open-source web crawler designed for web archiving that can also be configured for SEO crawling use cases at scale.
• OpenSearchServer: Provides crawling and indexing capabilities with programmer-oriented APIs; useful for custom analytics solutions that combine crawl results with search-like queries.

Frequently asked questions about Botify

What is Botify used for?

Botify is used for large-scale technical SEO analysis and indexability optimization. It combines crawling, log-file analysis, and analytics data to help teams discover why pages are or are not being crawled and indexed, prioritize fixes, and measure organic search impact across complex sites.

Does Botify integrate with Google Search Console?

Yes, Botify integrates with Google Search Console. That integration allows Botify to join crawl and server-log insights with search impressions, click-through rates, and query-level data to better assess which pages are driving organic traffic and where indexation issues reduce visibility.

How much does Botify cost per user or month?

Botify uses custom enterprise pricing rather than a per-user public price. Monthly costs are determined by crawl volume, log ingestion, and services included; buyers should request a quote from Botify’s sales team with site metrics for an accurate estimate.

Is there a free version of Botify?

No, Botify does not offer a perpetual free plan. Evaluations are typically conducted via demos or scoped proofs-of-concept that show the platform’s value on a customer’s own domain rather than a self-serve free tier.

Can Botify process server log files?

Yes, Botify supports server log ingestion and analysis. Log-file processing is a core feature that links actual crawler behavior to pages discovered in the crawl, enabling precise insights on crawl frequency, bot access, and indexation outcomes.

Does Botify provide API access for exports?

Yes, Botify provides APIs and export tools for programmatic access. These let teams extract crawl reports, issue lists, and aggregated metrics for ingestion into BI systems like BigQuery or Snowflake and for automating verification workflows.

Can Botify help prioritize SEO work for engineers?

Yes, Botify surfaces prioritized technical issues with supporting evidence. The platform groups problems by potential impact, affected page counts, and crawl/index metrics, which helps product and engineering teams schedule high-value fixes.

Is Botify suitable for small websites?

Generally no, Botify is designed for medium-to-large sites and enterprise needs. Smaller websites or those with only a few thousand pages may find lower-cost tools more appropriate unless they expect rapid scale or complex indexability challenges.

How does Botify compare with Screaming Frog for crawling?

Botify is aimed at enterprise-scale crawling and analysis, while Screaming Frog is a desktop spider for ad-hoc audits. Screaming Frog is excellent for single-team, file-based audits and for smaller sites; Botify provides ongoing monitoring, log-file correlation, and data-warehouse exports for continuous enterprise workflows.

What integrations does Botify offer for enterprise reporting?

Botify integrates with analytics and data platforms such as Google Analytics, Google Search Console, BigQuery and similar warehouses. It also supports export connectors and ticketing integrations so SEO findings can be routed into engineering and BI pipelines for measurement and verification.

Botify careers

Botify hires across product, engineering, sales, and professional services to support enterprise SEO deployments and customer success. Roles commonly include technical consultants with SEO experience, data engineers for integration and export work, and account managers who help customers with onboarding and ROI measurement. Botify’s corporate teams also include marketing, product management, and R&D focused on crawler improvements and data modeling.

For candidates interested in working at Botify, typical interview topics cover SEO fundamentals, systems that process large datasets (crawling and log parsing), SQL and data workflows, and experience with cloud integrations. Botify often posts openings on the company careers page and on major job boards; search the Botify careers page for current openings: view Botify job listings (https://www.botify.com/careers).

Botify affiliate

Botify operates primarily through direct enterprise sales and partner alliances rather than a broad public affiliate program. Some regional reseller or agency partners may have referral arrangements for implementation and integration services. If you are an agency or consultant looking to partner, contact Botify’s partnerships team to explore reseller or referral agreements and to request partner resources and training.

Where to find Botify reviews

Independent user reviews and comparisons for Botify appear on enterprise software review sites and SEO community threads. For structured reviews, consult reputable review sites and analyst coverage that focus on enterprise SEO platforms. You can also find case studies and customer testimonials on Botify’s own site, and industry blogs often publish side-by-side comparisons with competitor tools: read Botify customer case studies and third-party reviews (https://www.botify.com/resources).

Research Notes

Compiled overview based on Botify’s public positioning as an enterprise SEO platform with crawl, log-file analysis, analytics integrations, and data export capabilities. Pricing is not published on the public site; Botify uses custom enterprise contracts sized to crawl volume and services. Relevant pages referenced include Botify platform overview (https://www.botify.com/platform), Botify pricing contact (https://www.botify.com/pricing), and Botify careers and resources pages (https://www.botify.com/careers, https://www.botify.com/resources). This content summarizes typical enterprise SEO product workflows and how Botify fits into comparisons with tools such as Screaming Frog, DeepCrawl, OnCrawl, Ahrefs, and SEMrush.