Getguru

What is guru

Guru is a knowledge management platform designed to capture, validate, and distribute company knowledge to teams that need accurate answers while working in other tools. It stores verified content in a structured knowledge base, surfaces cards with contextual search and browser extension access, and connects verification workflows so subject-matter experts keep information current. Typical users include support teams, sales reps, customer success, and operations teams that rely on up-to-date procedural and product information.

The product is positioned as a single source of truth that integrates with the workflows teams already use. That means content created in Guru is accessible from chat apps, CRMs, ticketing systems, and the browser extension without forcing people to switch applications. Governance and verification features aim to reduce stale or contradictory information by attaching verification schedules, owners, and change history to each knowledge item.

Because Guru focuses on surfacing verified answers in context, its adoption pattern is usually incremental: teams onboard high-value knowledge first (like sale playbooks or support troubleshooting), then expand to process documentation and onboarding content. That approach reduces the immediate documentation burden while delivering measurable value to front-line teams.

Guru features

Guru combines content capture, curation, verification, and distribution features arranged around a few core components:

• Knowledge Cards and Collections: Modular knowledge items (cards) that contain text, images, attachments, and metadata; grouped into collections and boards for access control and organization.
• Verification and Ownership: Each card can have an owner and verification schedule so subject experts confirm accuracy on a cadence, and verification history is tracked.
• Search and Contextual Surfacing: Fast full-text search and machine learning-based suggestion engines that surface relevant cards inside integrated apps and via a browser extension.
• Browser Extension and In-app Surfaces: Browser extension and native integrations that let users pull knowledge into Slack, Salesforce, Zendesk, Microsoft Teams, and other tools.
• Analytics and Usage Reporting: Metrics showing card views, searches, and verification activity so admins can measure adoption and identify gaps.
• Access Control and Security: Role-based permissions, single sign-on (SSO), SCIM provisioning, and enterprise-grade controls for data governance.
• Templates and Libraries: Prebuilt templates for common use cases (support articles, sales playbooks, onboarding checklists) to speed content creation.
• AI-assisted and Smart Suggestions: Suggest relevant cards in context and use parsing to map unstructured content into knowledge cards.

What does guru do?

Guru captures institutional knowledge as compact, reusable units called cards and makes those units available where people already work. Cards can include formatted text, images, links, and attachments; they are grouped and tagged for discoverability. Owners and verification policies are attached to cards so the knowledge base remains current and auditable.

The platform actively surfaces relevant cards in the apps teams use every day: if an agent is working a ticket or a salesperson is on an opportunity, Guru delivers the most relevant card without leaving the CRM or ticketing interface. That reduces time spent searching and lowers the risk of sharing out-of-date information.

Administrators get analytics to track usage patterns and priorities for content creation. Verification workflows indicate which cards are overdue for review and which subject-matter experts are busiest, enabling targeted content maintenance.

Guru pricing

Guru offers these pricing plans:

• Free Plan: $0/month with basic card creation, limited integrations, and small-team usage limits
• Starter: $5/month per user billed annually with expanded integrations, search, and basic verification features
• Builder: $10/month per user billed annually with advanced analytics, more integrations, and workflow controls
• Enterprise: Custom pricing with SSO, SCIM, advanced security, dedicated support, and volume discounts

Check Guru's current pricing tiers for the latest rates and enterprise options: View Guru's pricing page (https://www.getguru.com/pricing).

How much is guru per month

Guru starts at $5/month per user when billed annually for the Starter plan. This entry-level paid tier adds integrations and verification above the free tier. Actual monthly pricing can vary if billed month-to-month or if additional seats and add-ons are included.

How much is guru per year

Guru costs $60/year per user for the Starter plan when billed annually ($5/month per user × 12 months = $60/year per user). For the Builder plan, the annual rate is $120/year per user at $10/month per user. Enterprise pricing is quoted per organization and may include multi-year discounts.

How much is guru in general

Guru pricing ranges from $0 (free) to custom enterprise rates. Small teams can use the free tier to pilot the product. Paid per-user plans scale from Starter-level rates up to Builder/Pro levels for teams that need advanced governance and integrations, and Enterprise plans add security, compliance, and support for large deployments.

What is guru used for

Guru is used to centralize and distribute team knowledge that front-line employees need to answer customer questions, complete sales conversations, and follow company processes. Use cases commonly include:

• Customer support knowledge bases: Agents access troubleshooting steps, configuration notes, and policy guidance directly inside ticketing tools to resolve tickets faster.
• Sales playbooks: Sales reps retrieve objection-handling scripts, pricing guidelines, and product one-pagers inside the CRM while on calls.
• Onboarding and internal documentation: HR and operations store checklists, role-specific training, and process documents to accelerate new-hire ramp time.
• Escalation and incident runbooks: Engineering and SRE teams keep incident response steps and runbooks organized and accessible in the tools they use for monitoring and incident management.

Because Guru can surface cards in context, it reduces context switching and helps ensure the information used to respond to customers or complete tasks is the most recent verified version.

Pros and cons of guru

Pros:

• Compact, modular content model (cards) that makes knowledge reusable across teams and contexts.
• Strong verification and ownership features to keep content current and auditable.
• In-app surfacing and browser extension reduce context switching for users.
• Integrations with major CRMs, ticketing systems, and communication tools make adoption practical for customer-facing teams.
• Enterprise security features such as SSO and provisioning are available for compliance-sensitive organizations.

Cons:

• Per-seat pricing can add up for large, distributed teams if many employees require access.
• Initial content curation and verification setup require subject-matter expert time and governance planning.
• Some highly customized workflows may require additional engineering to integrate with legacy systems.
• Teams that prefer long-form documentation (wiki-like structures) may need to adapt their content to Guru's card-based model.

Guru free trial

Guru typically offers a no-cost trial period on paid plans so organizations can evaluate integrations, verification workflows, and surfacing behavior before committing. During the trial, teams can import content, test the browser extension, connect one or more integrations (like Slack or a CRM), and evaluate analytics. Trials are a recommended way to measure time-to-resolution improvements for support or time-to-close improvements for sales workflows.

To start a trial or see current trial terms, consult Guru's onboarding and trial information available on their website: View Guru's trial and onboarding information (https://www.getguru.com/pricing).

Is guru free

Yes, Guru offers a Free Plan that provides basic card creation and limited integrations for small teams or pilots. The free tier is intended for evaluation and small-scale use; organizations with broader needs typically move to a paid plan for expanded integrations, verification controls, and analytics.

Guru API

Guru provides programmatic access and administration interfaces designed for automation and integration with identity systems and custom workflows. Typical API and integration capabilities include:

• REST API for content and search: Read and write cards, query collections, and run search queries programmatically to keep external systems in sync with Guru content.
• Webhooks and event notifications: Subscribe to events like card updates and verification status changes to trigger downstream processes in your tooling.
• SCIM and provisioning: User provisioning via SCIM for automated account creation and deprovisioning from identity providers.
• SSO and authentication: Support for SAML-based SSO and OAuth flows to integrate with enterprise identity systems.
• SDKs and developer docs: Developer guides and example code to help teams build integrations to CRMs, intranets, and analytics pipelines.

Common API use cases include automated card creation from source-of-truth repositories, synchronizing user roles and group membership with an identity provider, and exporting analytics to BI tools. For implementation details and rate limits, consult Guru's developer documentation and API reference: Review Guru's developer API documentation (https://www.getguru.com/docs).

10 Guru alternatives

• Slack — team chat that offers basic searchable message history and pinned posts; often used in conjunction with a knowledge base
• Microsoft Teams — collaboration platform with file storage, tabs, and SharePoint-based documentation
• Notion — flexible wiki and document tool that supports databases and long-form documentation
• Confluence — Atlassian's documentation platform focused on long-form content and team knowledge
• Zendesk Guide — knowledge base integrated with Zendesk support for public help centers and agent-facing content
• Document360 — knowledge base platform for both internal and external documentation with versioning and analytics
• Guru — knowledge card-focused tool for surfacing validated answers inside workflows (included here for context)
• Helpjuice — knowledge base solution with strong search and organization features
• Tettra — wiki-style knowledge base built to work with Slack-based workflows
• Slab — knowledge repository focused on internal company documentation with a clean editor

Paid alternatives to guru

• Notion: All-in-one workspace used for documentation and lightweight knowledge management; supports databases and page relations for structured content.
• Confluence: Enterprise-ready wiki with page permissions, templates, and deep integration into the Atlassian ecosystem, often chosen by engineering teams.
• Zendesk Guide: Built specifically for customer support teams, with multi-brand help centers, content blocks, and agent-facing suggestions inside the Zendesk UI.
• Document360: Specialized knowledge base with category versioning, analytics, and public/private documentation hosting.
• Helpjuice: Focuses on search performance and content organization for externally facing help centers and internal knowledge.

Open source alternatives to guru

• BookStack: Open source wiki with simple book/chapter/page structure for internal documentation and self-hosting flexibility.
• MediaWiki: Mature wiki platform (the engine behind Wikipedia) suitable for extensive documentation sites where customization and self-hosting are required.
• DokuWiki: Lightweight file-based wiki focused on simplicity and ease of maintenance for internal docs.
• Wiki.js: Modern open source wiki with Markdown support, modular authentication, and database-backed storage.

Frequently asked questions about Guru

What is Guru used for?

Guru is used for capturing and surfacing verified company knowledge to teams that need accurate answers while they work. It’s commonly applied to support knowledge bases, sales playbooks, onboarding content, and incident runbooks so employees access the right information in the tools where they do their work.

Does Guru integrate with Slack?

Yes, Guru offers native Slack integration. Cards and verification alerts can be surfaced inside Slack, and users can search and share cards without leaving their chat workspace.

How much does Guru cost per user?

Guru starts at $5/month per user for the Starter plan when billed annually. Higher tiers increase the feature set and include advanced security, analytics, and enterprise support.

Is there a free version of Guru?

Yes, Guru provides a Free Plan. The free tier supports basic card creation and limited integrations suitable for small teams or pilots but lacks the advanced governance and analytics of paid plans.

Can Guru be used for customer support knowledge bases?

Yes, Guru is frequently used for support knowledge bases. Its cards can be surfaced inside ticketing systems so agents have immediate access to troubleshooting steps, policy notes, and escalation paths.

Does Guru integrate with Salesforce?

Yes, Guru integrates with Salesforce. The integration surfaces relevant cards in the Salesforce UI, helping sales and account teams access playbooks, pricing, and product details while working opportunities.

Can I import content from a wiki or Google Docs to Guru?

Yes, Guru supports content import from common sources. You can migrate content from spreadsheets, docs, or other knowledge sources into cards; many teams start by importing high-value pages and converting them into verified cards.

How secure is Guru for enterprise use?

Guru provides enterprise-grade security features. Options typically include SAML SSO, SCIM provisioning, role-based access controls, encryption in transit and at rest, and audit logs to meet common compliance needs.

Does Guru offer offline access?

Guru primarily surfaces content through web and extension interfaces and has limited offline capabilities. Some mobile behaviors let users view previously loaded content offline, but full editing and verification require an online connection.

What training resources does Guru provide?

Guru offers documentation, product guides, and onboarding resources. Paid plans often include additional onboarding support and access to implementation guidance to help teams structure content and verification workflows.

### guru careers

Guru offers roles across engineering, product, customer success, and sales teams; career listings and descriptions are published on the company's career page. For up-to-date openings and hiring practices, check Guru's careers page: Review current Guru job listings (https://www.getguru.com/careers).

### guru affiliate

Guru provides channel and partnership programs for resellers and implementation partners in some regions. Organizations interested in reselling or integrating Guru as part of a services offering should contact Guru's partner team via their partnerships page: Learn about Guru's partner programs (https://www.getguru.com/partners).

### Where to find guru reviews

Independent reviews and customer feedback can be found on software review sites and industry publications. Check aggregated reviews and product comparisons on sites like G2 and Capterra, and read customer case studies and testimonials on Guru's website: Read Guru customer case studies (https://www.getguru.com/customers).