Productboard

What is productboard

Productboard is a product management system that helps teams collect and organize customer feedback, translate insights into prioritized feature ideas, and align roadmaps with company goals. The platform is used by product managers, design and research teams, and engineering leads to centralize inputs from support, sales, analytics, and direct customer interviews so that prioritization is traceable and roadmap decisions are explainable.

Productboard combines a feedback inbox, user needs and insights mapping, feature scoring and prioritization frameworks, and roadmapping visuals. It is intended for organizations that need to scale product discovery and planning while keeping communication transparent between product, engineering, and stakeholders.

Key outcomes Productboard targets include: reducing time spent on ad-hoc prioritization requests, creating a documented rationale for roadmap decisions, improving product-market fit by surfacing common user needs, and speeding up handoffs from planning to engineering.

Productboard features

Productboard groups capabilities into feedback capture, insight consolidation, prioritization, roadmapping, and integrations. These features are designed to support the end-to-end product process from discovery to delivery.

• Feedback inbox and sources: Capture feedback from email, support tools, CRM entries, interviews, and in-product collection points. The platform centralizes notes and links each piece of feedback to user profiles and product areas.
• User needs and insights: Tag and cluster feedback into user needs and problems, then link potential solutions to those needs. This creates traceability from individual customer comments to the features intended to address them.
• Feature prioritization and scoring: Use custom scoring models and templates to evaluate features against criteria such as business value, user impact, confidence, and cost. Prioritization views support sorting, filtering, and weighting.
• Roadmaps and views: Build visual roadmaps (timeline, release, and now/next/later views) that can be shared with stakeholders or embedded in internal docs. Roadmaps are dynamically linked to feature items so status updates flow through.
• Product hierarchy and planning: Organize features by product, area, or initiative; plan releases and milestones; and map dependencies between features.
• Analytics and insights: Track request volume by customer segments, vote counts, and impact scores to quantify demand. Integrations with analytics tools can surface usage signals alongside qualitative feedback.
• Collaboration and commenting: Stakeholders can comment, upvote, and add context directly on features and feedback items. Mentioning and assignment features enable coordinated follow-ups.
• Integrations and data flow: Native integrations with tools such as Jira, Zendesk, Intercom, analytics platforms, CRM systems, and messaging tools allow tickets and customer notes to be synced, linked, or pushed to Productboard.
• Security and enterprise features: SSO, role-based access controls, audit logs, and enterprise-grade compliance options are typically available on higher plans.

For more detail on specific feature sets, see Productboard’s feature overview and use case descriptions.

What does productboard do?

Productboard captures and organizes customer input so product teams can translate that input into prioritized product work and public or private roadmaps. It connects the inbound signals from support, sales, and research to concrete feature ideas, then provides scoring and ranking tools to decide what to build next.

At the operational level, Productboard centralizes notes and links them to user personas, helps teams build a hierarchy of user needs, and lets product managers attach proposed solutions to those needs. It provides a structured pipeline from idea to planned work: idea intake → validation and scoring → roadmap planning → handoff to engineering via integrations.

Productboard also provides stakeholder-facing outputs: shareable roadmaps and feature summaries so that leadership and cross-functional partners can see the rationale behind priorities, the expected outcomes, and timing assumptions.

Productboard pricing

Productboard offers these pricing plans:

• Free Plan: $0/month with basic feedback capture and limited users (suitable for testers or single-product personal use)
• Starter: $16/month per user when billed annually ($192/year per user) or $20/month per user when billed monthly — includes core feedback management and basic roadmaps
• Professional: $40/month per user when billed annually ($480/year per user) or $50/month per user when billed monthly — adds advanced prioritization, richer analytics, and more integrations
• Enterprise: Custom pricing — includes SSO, advanced security controls, dedicated support, and enterprise onboarding

Check Productboard's current pricing for the latest rates and any promotional discounts or non‑standard licensing (such as viewer seats or scaled bundles for large organizations).

How much is productboard per month

Productboard starts at $16/month per user when billed annually for the Starter tier; monthly billing is typically higher and commonly listed as $20/month per user for the same tier. The Professional plan is commonly priced around $40–$50/month per user depending on billing cadence, and Enterprise pricing is quoted on request.

How much is productboard per year

Productboard costs $192/year per user for the Starter plan when you take the annual billing option (equivalent to $16/month per user billed annually). Professional and Enterprise annual pricing varies based on seat counts, contract length, and negotiated discounts; consult the vendor for a firm quote.

How much is productboard in general

Productboard pricing ranges from $0 (free) to $50+/month per user. Entry-level use often starts at a free tier or a low-cost Starter plan for small teams. Most mid-market product teams use Professional-level licenses in the $40–$50/month per user range or opt for Enterprise agreements if they require security, compliance, and dedicated support.

What is productboard used for

Productboard is used to centralize qualitative feedback and make product decisions transparent and reproducible. Product teams use it to capture customer comments, convert them into documented user needs, and prioritize product work using scoring frameworks so that stakeholders can see the reasons behind roadmap items.

Typical uses include: collecting and organizing requests from support and sales, surfacing recurring problems across user segments, validating potential solutions with customer evidence, and sharing roadmaps with engineering and executives. Productboard’s backlog and planning views help product managers convert insight into planned development work and track progress against releases.

Teams also use Productboard for cross-functional alignment: customer success and sales can tag and push important requests, marketing can validate messaging priorities based on feature demand, and engineers get clearer requirements tied to customer outcomes.

Pros and cons of Productboard

Pros:

• Centralizes feedback across channels so product decisions are evidence-based and traceable.
• Offers structured prioritization workflows with customizable scoring to align features with company goals.
• Produces shareable roadmaps and exportable views for stakeholders, reducing ad-hoc status requests.
• Integrates with popular dev and support tools like Jira, Zendesk, and analytics platforms to reduce manual sync work.
• Scales from small teams to enterprise deployments with SSO and enhanced security options.

Cons:

• Pricing can grow quickly with seat counts and advanced feature needs, especially for large teams requiring Professional or Enterprise tiers.
• There is a learning curve to establish effective scoring models and the product hierarchy; initial setup requires investment in taxonomy and process.
• Some teams may prefer in-place lightweight tooling (spreadsheets, simple boards) for early-stage products before committing to a dedicated product management system.
• Custom workflows and deeply embedded engineering processes may require additional integration work to match existing tooling.

Productboard free trial

Productboard typically offers a trial or free tier that allows teams to evaluate core features such as feedback capture, basic prioritization, and roadmap creation. Trials are commonly time-limited for paid tiers so teams can test integrations (for example linking to a Jira project) and confirm how the prioritization and roadmap exports work in their environment.

A trial is useful to validate: whether feedback sources can be connected, whether the prioritization model aligns with company criteria, and how roadmaps translate into engineering work via integrations. Contact Productboard or sign up through their site to start a trial; see Productboard’s pricing and trial details for current offerings.

Is productboard free

Yes, Productboard offers a free tier that provides limited feedback capture and basic board functionality suitable for individuals or small pilots. The free tier is constrained by user count and advanced features; teams that want priority scoring, advanced integrations, or enterprise controls typically upgrade to paid plans.

Productboard API

Productboard provides developer-facing capabilities that let teams sync data programmatically, automate flows, and build custom integrations. The platform exposes a RESTful API that supports CRUD operations on key entities such as notes (feedback items), features, users, and product areas. The API generally supports pagination, filtering, and field expansion to let integrators efficiently retrieve the data they need.

Common API use cases include: pushing customer tickets from support systems into Productboard, exporting prioritized feature lists to analytics pipelines, and automating the creation of feature requests from in-product usage signals. Productboard also supports webhooks so external systems can react to changes, such as when a feature is moved from draft to planned.

For building integrations, Productboard documents endpoints, authentication methods, and rate limits in their developer resources. For more technical detail, consult Productboard’s API and developer documentation which includes example requests, schema definitions, and integration patterns.

10 Productboard alternatives

• Aha! — Full-featured product roadmap and strategy platform focused on strategy, releases, and connected work planning for larger product organizations.
• Roadmunk — Roadmapping-first tool with visual timeline and swimlane views that emphasizes stakeholder-friendly roadmap exports.
• Jira — Issue and project tracking platform by Atlassian frequently used together with add-ons for product planning and roadmaps.
• Asana — Work and project management tool that teams sometimes adapt for lightweight roadmap and feature tracking.
• ProductPlan — Visual roadmap tool that focuses on simple, sharable timeline and strategy views.
• Notion — Flexible documentation and lightweight product planning workspace used by early-stage teams for simple roadmaps and specs.
• Pivotal Tracker — Agile-first planning tool focused on story-driven backlog management and velocity-based planning.
• Airfocus — Prioritization and roadmap tool that emphasizes scoring and alignment with strategic criteria.
• Clubhouse (now Shortcut) — Lightweight project and issue management tool with roadmap features optimized for software teams.
• Trello — Board-driven task management that can be adapted for feature intake and simple roadmaps with power-ups.

Paid alternatives to Productboard

• Aha! — Strategy and roadmap platform with built-in idea capture, goals alignment, and release planning; priced for mid-market and enterprise teams.
• Roadmunk — Paid roadmapping tool with multi-view roadmaps and stakeholder export features suited to product teams needing polished public roadmaps.
• ProductPlan — Subscription-based roadmap planning geared to marketing and product stakeholders needing visual timelines and easy sharing.
• Airfocus — Paid prioritization and product planning software that integrates with dev tools and focuses on scoring methodologies.
• Shortcut — Paid project and roadmap tool that blends lightweight planning with dev workflows for engineering-first teams.

Open source alternatives to Productboard

• Focalboard — Open source product and project management board inspired by Trello and Notion; suitable for small teams that need a self-hosted alternative.
• Taiga — Open source agile project management platform with backlog and sprint planning features for software teams.
• OpenProject — Self-hosted project management suite with roadmapping, timeline, and task tracking capabilities useful for organizations that require on-premise control.
• Redmine — Classic open source project management and issue tracking system that can be adapted for lightweight product planning and feature tracking.
• WeKan — Open source kanban board useful for simple feedback intake and visual backlog management when a hosted product like Productboard is not desired.

Frequently asked questions about Productboard

What is Productboard used for?

Productboard is used for product management and customer-driven prioritization. Product teams use it to collect feedback, map user needs, prioritize features with scoring frameworks, and publish roadmaps that align product work to company objectives. It’s intended to make decision rationale visible and repeatable across teams.

Does Productboard integrate with Jira?

Yes, Productboard includes a Jira integration. You can create, update, and link Jira issues from Productboard features so prioritized work flows into engineering trackers without manual re-entry. The integration supports one-way and two-way sync options depending on configuration.

How much does Productboard cost per user?

Productboard starts at $16/month per user when billed annually for the Starter plan; Professional and Enterprise tiers are higher and may be billed monthly or annually with negotiated discounts for large seat counts. Contact Productboard for precise quotes and volume pricing.

Is there a free version of Productboard?

Yes, Productboard offers a free tier that provides basic feedback capture and limited boards suitable for pilots or individuals. The free plan limits seats and some advanced features such as scoring, analytics, and enterprise security.

Can Productboard be used for roadmap presentations?

Yes, Productboard is designed to publish roadmaps for stakeholders. It provides multiple roadmap views (timeline, release, now/next/later) and options to export or embed roadmaps for executive reviews, sales enablement, and public-facing product pages.

Does Productboard offer APIs and webhooks?

Yes, Productboard provides a REST API and webhook support. The API allows programmatic access to notes, features, and product areas while webhooks enable external systems to react to changes like feature status updates. Developer documentation describes endpoints and authentication.

Can I import customer feedback into Productboard?

Yes, Productboard supports importing feedback from common sources. You can bring in items from support tools, CRM systems, or CSV files, and then tag or link them to user profiles and features for aggregation and prioritization.

How secure is Productboard for enterprise use?

Productboard supports enterprise-grade security features. Higher-tier plans typically include single sign-on (SSO), role-based access control, audit logs, and options for compliance certifications; enterprises should confirm specific security attestations and controls with Productboard’s security documentation.

Does Productboard support offline access?

No, Productboard is primarily a cloud-hosted platform with limited offline capabilities. Users can view previously loaded content in browser caches or mobile apps, but full editing and syncing typically require an internet connection; teams with strict offline needs should evaluate requirements before adoption.

What training and onboarding resources does Productboard offer?

Productboard provides documentation, help articles, and onboarding support for paid customers. There are guides on best practices for feedback taxonomy and prioritization, and enterprise customers can access dedicated onboarding and customer success resources to set up scoring models and integrations.

productboard careers

Productboard hires across product, engineering, design, sales, and customer-facing roles. Career pages typically list open roles, required qualifications, and information about team structure and benefits. For the latest job listings and hiring practices, consult Productboard’s careers portal.

Many candidates look for details on the company’s product management culture, expectations for PMs, and opportunities to influence product strategy. Interviews commonly include case exercises, product sense assessments, and technical or operational questions depending on the role.

Productboard also shares information about remote and hybrid work policies, equity and compensation frameworks, and learning and development opportunities for employees. Check Productboard’s official careers page for up-to-date openings and hiring locations.

productboard affiliate

Productboard occasionally runs partner and reseller programs targeted at consultants, digital agencies, and systems integrators. These programs enable partners to recommend Productboard as part of product discovery and planning engagements while offering implementation services.

Affiliate or partner terms, revenue share, and program requirements are typically detailed on the vendor’s partnership pages. Interested partners should contact Productboard’s partner team or review the business partnership page for program tiers and benefits.

Where to find productboard reviews

You can find user reviews and ratings for Productboard on software review sites and industry publications. Popular sources include G2, Capterra, and TrustRadius where users provide feedback about onboarding, ease of use, integrations, and ROI. Search those sites for “Productboard reviews” to compare user sentiment, or read case studies on Productboard’s site for vendor-provided customer stories.

Other useful review signals include community posts on product-management forums, LinkedIn posts from product leaders, and blog comparisons that detail hands-on experiences with Productboard versus alternatives.